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Principles of marketing
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Principles of marketing
- 자료유형
- 단행본
- 077599
- ISBN
- 0130263125 90000
- 청구기호
- 326.161 K87ㅍ
- 저자명
- Kotler, Philip
- 서명/저자
- Principles of marketing / [by] Philip Kotler ; Gary Armstrong
- 판사항
- 9th ed.
- 발행사항
- Upper Saddle River, N.J. : Prentice-Hall, c2001
- 형태사항
- 1 v. (various pagings) : col. ill. ; 29 cm+1 computer laser optical disc (4 3/4 in.)
- 주기사항
- Includes index
- 기타저자
- Armstrong, Gary
- 가격
- ￦35000
- Control Number
- kpcl:72010