MARC

 008190804s2019        ulk                      000a    kor
■00120190804032840
■00520190804032924
■007ta
■020    ▼a9788927810353▼g03320▼c\15000
■040    ▼a241057
■056    ▼a325.1▼25
■090    ▼a325.1▼b정64ㅇ
■1001  ▼a정영재
■24510▼a2만  원의  철학  ▼b동네  헬스장  형  구진완은  어떻게  252억을  투자받았을까▼d정영재  지음
■260    ▼a서울▼b중앙북스▼c2019
■300    ▼a244  p▼c22  cm
■520    ▼a252억  원의  투자를  유치한  피트니스  업계의  게임  체인저,  GOTO업계  최초  기업형  피트니스를  일군  구진완  대표의  ‘공유경영’  이야기국내  피트니스  업계  사상  최대  액수인  252억  원의  펀딩을  받은  GOTO  피트니스의  성공  스토리를  담은  책,  '2만원의  철학'이  올  8월  초  출간된다.  이  책은  지난  9년간  49개  지점(前  새마을휘트니스),  500여  명의  직원,  10만  명의  회원을  보유한  거대한  피트니스  기업,  GOTO를  성장시킨  구진완  대표의  남다른  기업철학과  직원  및  회원들에게  받는  것  이상을  돌려주는  특별한  ‘공유경영’에  대한  이야기들을  담고  있는  책이다.  ‘월  2만  원’이라는  파격적인  가격에  깃든  피트니스  업계  이단아의  야심과  진심을  엿볼  수  있는  이  책을  통해  ‘먹튀’가  판을  치는  피트니스  업계에  새로운  스탠더드를  제시한  GOTO만의  성공  전략과  미래  전략을  살펴본다.
■653    ▼a철학▼a기업
■740  0▼a동네  헬스장  형  구진완은  어떻게  252억을  투자받았을까
■940    ▼a이만  원의  철학
■9500  ▼b\15,000

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