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Basic merchandising concepts - [CD-ROM] = A-1590
Basic merchandising concepts - [CD-ROM] = A-1590 / [by] CEV Multimedia
内容资讯
Basic merchandising concepts - [CD-ROM] = A-1590
자료유형  
 비도서
 
O201200014
ISBN  
9781603336338
KDC  
666666
청구기호  
A-1590 C424b
단체저자  
CEV Multimedia
서명/저자  
Basic merchandising concepts - [CD-ROM] = A-1590 / [by] CEV Multimedia
발행사항  
[USA] : CEV Multimedia, 2011
형태사항  
1 cd-rom : col. ; 4 3/4 in.
초록/해제  
요약: Merchandising is a very complex marketing tool that incorporates a variety of different methods. It is an important factor in determining the overall success of a business. This presentation discusses the importance of companies implementing merchandising techniques into their business strategy. Each method is evaluated in detail along with the advantages and disadvantages of each.
일반주제명  
Management
키워드  
BASIC MERCHANDISING CONCEPTS MANAGEMENT A-1590
가격  
\118000
Control Number  
kpcl:194242
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