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New York festivals annual 17 : international advertising awards
New York festivals annual 17 : international advertising awards
- 자료유형
- 단행본
- 110831161517
- ISBN
- 9780977493036 : $65.00
- KDC
- 639.5-4
- 청구기호
- 639.5 N532ㄴ 17
- 단체저자
- New York Festivals
- 서명/저자
- New York festivals annual 17 : international advertising awards / New York Festivals
- 발행사항
- New York : International awards group, 2010
- 형태사항
- ix, 526 p : col. ill. ; 31 cm
- 서지주기
- Index: p. 511-525
- 기타서명
- The World's Best Advertising
- 기타서명
- 뉴욕 페스티발 17
- 가격
- $65.00
- Control Number
- kpcl:192967
- 책소개
-
The organization responsible for producing nine world-renowned awards competitions, New York Festivals mission is to showcase the worlds newest and most exciting ideas in advertising-the best of which are presented in this book.
This perennially successful compilation contains full-color photographs of award-winning work from newspapers, magazines, billboards, web sites, and point of sale locations, including posters, packaging, photographs, and public service messages. Featured here are all the winners and finalists in the New York Festivals 2009 Design and Print Advertising Awards, the 2009 Global Awards for Healthcare Communications, and the 2008 Midas Awards for Financial Services Communications.
New York Festivals 17 is a superb reference book, an inspirational educational tool, and an illuminating look at how the U.S. and other countries approach advertising. Its a must-read for everyone in advertising, marketing, design, and corporate communications.