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Business marketing : Connecting strategy, relationships , and learning
Business marketing : Connecting strategy, relationships , and learning
- 자료유형
- 단행본
- ISBN
- 0071123326
- 청구기호
- 326.1 D993ㅂ
- 저자명
- Dwyer, F. Robert
- 서명/저자
- Business marketing : Connecting strategy, relationships , and learning / F. Robert Dwyer ; Johh F. Tanner
- 발행사항
- New York : McGraw Hill, 2002.
- 형태사항
- 703 p. ; 22 cm.
- 기타저자
- Johh F. Tanner
- Control Number
- kpcl:119190